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It Technology


Alpine Rose Botanical Technology (ARBT) is an antioxidant protection in relation to UV damage, helping the skin naturally prevent the cycle of aging. The Alpine Rose has adapted to cold, dryness and UV, so that it can resist these harsh environmental conditions and fast changes at very high altitudes. At its extreme mountain habitat the Alpine Rose was forced to adapt to very hard conditions, making this plant especially rich in polyphenolic compounds with antioxidant and radical scavenging properties. The Alpine Rose is used to help preserve the vitality of skin because it contains epigenetic factors whose function is to maintain the self-renewal capacity.

Sourced to create an active that protects the skin against environmental stress factors, improves the function and preserves the activity of the epidermal cells, the new Botanical technology of ARBT is the perfect solution to protect and repair the skin.

BioCellular Peptide (BCP) is an age preventer through a signaling complex, which protects the integrity of cell structure, stimulates collagen, enhances cellular energy and promotes cellular longevity. This natural peptide is rich in bioactive tripeptides and naturally occurring carbohydrates, derived from Nicotiana Sylvestris stem cell culture. BCP, an innovative active, is a powerful, natural anti-free radical agent and a DNA guardian, inducing new collagen production and protecting the existing collagen from degradation. BCP is a mixture of tripeptides and sugars deriving from the extracellular matrix of the plant.

Clinical Studies
To measure its action on wrinkles, BCP was tested in vivo for 30 days on women with visible crow’s feet around their eyes. BCP reduced the roughness of the skin by approximately 25%. When cellular damage is present, the cell exhibits a “comet tail.” When BCP is introduced, the length of the comet decreases by 57%, which corresponds to a significant reduction in cellular damage.